{"id":103,"date":"2024-12-25T07:01:37","date_gmt":"2024-12-25T07:01:37","guid":{"rendered":"https:\/\/www.trueseohelp.com\/blog\/?p=103"},"modified":"2024-12-25T07:01:37","modified_gmt":"2024-12-25T07:01:37","slug":"digital-marketing-news-2024-google-merchant-center-first-order-facebook-reels-test-video-assets","status":"publish","type":"post","link":"https:\/\/www.trueseohelp.com\/blog\/2024\/12\/25\/digital-marketing-news-2024-google-merchant-center-first-order-facebook-reels-test-video-assets\/","title":{"rendered":"Digital Marketing News: First Order Features, Trial Reels and Video added in assets"},"content":{"rendered":"\n<p><strong>First Order Discount Introduce in Google Merchant Center<\/strong><\/p>\n\n\n\n<p>That&#8217;s great. <strong>First Order Discount<\/strong> feature has been added to Google Merchant Center. This is very new features and google believes it will help a business owner to get more orders and leads to more profits.<\/p>\n\n\n\n<p>To create a promotional offer in <strong>Google Merchant Center<\/strong>, you can:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Go to your Merchant Center account and click Promotions in the left navigation menu<\/li>\n\n\n\n<li>Click the Add promotion drop-down and select Add one by one<\/li>\n\n\n\n<li>On the Promotion type page, provide the following information:<br>Country and language<br>How you want to show the promotion on Google<br>Promotion category<br>Promotion type<br>Promotion details<\/li>\n\n\n\n<li>Click Continue<\/li>\n\n\n\n<li>On the Promotion setup page, add the following information:<br>Promotion title and ID<br>Products<br>Promo code (optional)<br>Start and end dates<\/li>\n\n\n\n<li>Click Save<\/li>\n<\/ol>\n\n\n\n<p>Here are some restrictions for local promotions in <strong>Google Merchant Center<\/strong>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Google reviews local promotions to ensure they comply with their policies.<\/li>\n\n\n\n<li>Google rejects local promotions that are specific to, or exclude any audience.<\/li>\n\n\n\n<li>Promotions offered only to first-time customers are allowed, as long as you state the targeting condition in the title.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"831\" height=\"503\" data-id=\"104\" src=\"https:\/\/www.trueseohelp.com\/blog\/wp-content\/uploads\/2024\/12\/First-Order-Discount.png\" alt=\"First Order Discount \" class=\"wp-image-104\" srcset=\"https:\/\/www.trueseohelp.com\/blog\/wp-content\/uploads\/2024\/12\/First-Order-Discount.png 831w, https:\/\/www.trueseohelp.com\/blog\/wp-content\/uploads\/2024\/12\/First-Order-Discount-300x182.png 300w, https:\/\/www.trueseohelp.com\/blog\/wp-content\/uploads\/2024\/12\/First-Order-Discount-768x465.png 768w\" sizes=\"auto, (max-width: 831px) 100vw, 831px\" \/><\/figure>\n<\/figure>\n\n\n\n<p><strong>Instagram is Testing Trial Reels<\/strong><\/p>\n\n\n\n<p><strong>Instagram&#8217;s Trial Reels feature<\/strong> allows creators to test their content with non-followers before sharing it with their main audience:<br><strong>How it works<\/strong><br>Create a reel, then toggle the &#8220;Trial&#8221; option before sharing. The reel will only be visible to you as a trial, and won&#8217;t appear on your profile&#8217;s main grid or Reels tab.<br>Viewing metrics<br>After 24 hours, you can view engagement metrics like views, likes, comments, and shares. Instagram will also compare performance data against previous trial reels.<br>Sharing with everyone<br>If you feel your reel is performing well, you can share it with everyone to increase its reach.<br>Detecting strong engagement<br>If Instagram detects strong engagement in 72 hours, your Reel might get a wider reach automatically.<br>Still visible to some followers<br>Your reel may still be visible to some followers outside of your feed, such as if it&#8217;s shared by direct message or on a page that displays reels with the same location, audio, or filter.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"692\" src=\"https:\/\/www.trueseohelp.com\/blog\/wp-content\/uploads\/2024\/12\/insta-try-reels-1024x692.png\" alt=\"Instagram's Trial Reels\" class=\"wp-image-105\" srcset=\"https:\/\/www.trueseohelp.com\/blog\/wp-content\/uploads\/2024\/12\/insta-try-reels-1024x692.png 1024w, https:\/\/www.trueseohelp.com\/blog\/wp-content\/uploads\/2024\/12\/insta-try-reels-300x203.png 300w, https:\/\/www.trueseohelp.com\/blog\/wp-content\/uploads\/2024\/12\/insta-try-reels-768x519.png 768w, https:\/\/www.trueseohelp.com\/blog\/wp-content\/uploads\/2024\/12\/insta-try-reels-850x575.png 850w, https:\/\/www.trueseohelp.com\/blog\/wp-content\/uploads\/2024\/12\/insta-try-reels.png 1093w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>In Google Ads now videos can be added to assets<\/strong><\/p>\n\n\n\n<p>Now Video can be added in assets and we can use in Google display or Pmax ads. This can be big announcement from Google end and help user lot.<\/p>\n\n\n\n<p>Step 1: Create an in-stream video creative. To get started, create a new in-stream video creative in your campaign or advertiser-level &#8220;Creatives&#8221; tab. \u2026<br>Step 2: Add video assets. Follow the steps below to traffic a creative with a single video asset. \u2026<br>Step 3: Edit video settings. \u2026<br>Step 4: Preview your video.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"475\" height=\"381\" data-id=\"106\" src=\"https:\/\/www.trueseohelp.com\/blog\/wp-content\/uploads\/2024\/12\/video.png\" alt=\"Google Ads videos \" class=\"wp-image-106\" srcset=\"https:\/\/www.trueseohelp.com\/blog\/wp-content\/uploads\/2024\/12\/video.png 475w, https:\/\/www.trueseohelp.com\/blog\/wp-content\/uploads\/2024\/12\/video-300x241.png 300w\" sizes=\"auto, (max-width: 475px) 100vw, 475px\" \/><\/figure>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>First Order Discount Introduce in Google Merchant Center That&#8217;s great. First Order Discount feature has been added to Google Merchant Center. This is very new features and google believes it will help a business owner to get more orders and leads to more profits. To create a promotional offer in Google Merchant Center, you can:&#8230;<\/p>\n","protected":false},"author":1,"featured_media":107,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,9],"tags":[3,14,5,4,13],"class_list":["post-103","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","category-google","tag-digital-marketing","tag-instagram","tag-search-engine-optimization","tag-seo","tag-social-media"],"_links":{"self":[{"href":"https:\/\/www.trueseohelp.com\/blog\/wp-json\/wp\/v2\/posts\/103","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.trueseohelp.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.trueseohelp.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.trueseohelp.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.trueseohelp.com\/blog\/wp-json\/wp\/v2\/comments?post=103"}],"version-history":[{"count":1,"href":"https:\/\/www.trueseohelp.com\/blog\/wp-json\/wp\/v2\/posts\/103\/revisions"}],"predecessor-version":[{"id":108,"href":"https:\/\/www.trueseohelp.com\/blog\/wp-json\/wp\/v2\/posts\/103\/revisions\/108"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.trueseohelp.com\/blog\/wp-json\/wp\/v2\/media\/107"}],"wp:attachment":[{"href":"https:\/\/www.trueseohelp.com\/blog\/wp-json\/wp\/v2\/media?parent=103"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.trueseohelp.com\/blog\/wp-json\/wp\/v2\/categories?post=103"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.trueseohelp.com\/blog\/wp-json\/wp\/v2\/tags?post=103"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}